I’ve only use this product twice but each time it cleaned my hair better than any other shampoo I’ve been using, which gave it a lot of body. It leaves my hair smooth and manageable and very soft. It doesn’t have any smell that I can detect, but just leaves the hair smelling clean. Since I’ve only used it twice, I can’t comment if there’s any improvement in hair loss. I am not losing hair from the roots, but it is breaking off. Time will tell if this product improves the strength of my hair.